About Southwest Affinity, your southwestern jewelry connection.

For 12 years Southwest Affinity and owner, Beverley Jones, have been trading and working directly with Native American Indian craftspeople from numerous Nations to try and bring you unique and affordable, authentic American Indian jewelry and artifacts. We love what we do and the products that our artisans create by hand especially for our customers. We enjoying providing you with great handcrafted jewelry and artifacts and make every effort to meet your needs and special requests making Southwest Affinity a company you are pleased to do business with. We are very proud of the Native American people that we work with and their artwork that we are fortunate to be able to make available to you via the Internet.

Owner, Beverley Jones It is our goal to bring you quality, authentic, Indian made jewelry and artifacts, at reasonable prices, that you can order securely and easily online. Unfortunately, there is a lot of imported jewelry being sold as Native American Indian made. It is our goal to educate people about buying genuine Native American and making their products available to you. Southwest Affinity is company that you can trust will only sell GENUINE American Indian made products at affordable prices. We are glad to be able to offer you items that you might never have an opportunity to see anywhere else.

We hate the impersonal feeling of big business and, therefore, have tried to combine the convenience of Internet purchasing with the feeling of the small town merchant. Trying to take you back in time to a place where you knew the shopkeeper and most importantly, knew that you could trust him and that the merchandise he carried was of good quality.

Our guarantee is simple. If you aren't happy then we will do everything in our power to make you happy. That is what we are all about. Providing you genuine handcrafted Native American jewelry and artifacts that is of excellent quality and beauty with good customer service and making friends along the way. We want you to purchase from us time and time again and refer all your friends. We hope you come to trust us like your small town merchant.

Our craftsmen/silversmiths have been doing this work for many years. We took on the challenge of trying to make their beautiful jewelry and artifact replicas available to people world wide via the Internet and it has proved to be very successful. We owe our success to the beautiful jewelry and artifacts that our artisans handcraft for your enjoyment.

Most of our jewelry is made on the Navajo Reservation in New Mexico by Navajo silversmiths and a few Zuni Indians that live there. We also get jewelry from Navajo silversmiths that live in Arizona, and Hopi silversmiths that live on the Hopi Reservation in Arizona. We are the exclusive online gallery for Michael Anthony Cheatham who lives in Spring Valley, California with his Fianc�e, Brandy, and his 18-year-old son, Aaron. We continually look for new artists and Native American products to offer our customers.

We are very proud to be able to offer you the beautiful work of these artists and can proudly say we ship our jewelry and artifacts all over the world!

Meet owners, Beverley and Curtis Jones:

From Beverley: When I started this business in 1998 I was living in Arizona. During a Christmas visit with my family in Kentucky, a friend of mine was visiting from Albuquerque, New Mexico. He told me about some of his Navajo friends that made beautiful jewelry and asked if I would be interested in making their jewelry available on the Internet. I jumped at the opportunity. Having grown up in Texas and Colorado I always had a fondness for the southwest, Indian jewelry and artifacts. I am of Cherokee descendant myself and I have always been interested in that side of my family heritage. It was a perfect match of all my interests and career experience. . . that is how SouthwestAffinity.com was born.

I think of myself as a modern day Indian Trader. I enjoy helping people get fantastic Indian made jewelry and artifacts that they wouldn't normally be able to find. I love it when people contact me to tell me how much they LOVE their new jewelry!

In 2002, I decided to move from my Arizona back home to western Kentucky where the majority of my family lives. Actually, Kentucky is where generations of Burklow's have lived, we were some of the first settlers in Kentucky back in the early 1700's. My great grandmother, a full-blooded Cherokee, was born here in Kentucky in 1860 and fortunately didn't have to walk the trail of tears.

In addition, to working closely with our Native American artists, I am the webmaster, customer service representative, manager, shipping clerk, and general jack of all trades. I even make my own line of jewelry. I am married to a wonderful man, Curtis Jones, who is a coal miner here in Western Kentucky and is active more in the background of the business. You might catch him on the phone occasionally, but for the most part he is my silent partner. We have four children between us and three grandchildren. We love riding motorcycles and I can honestly say my husband's motorcycle is his first true love. :) I really enjoy what I do, the people I meet, wearing Native American jewelry, family, my grandbabies and riding behind my honey on his Harley with the wind blowing in my hair.

The Southwest Affinity Family

My partner and husband, Curtis and his baby, a Harley 1450 cc soft tail

My husband and mostly silent partner, Curtis Jones, pictured here with his Harley.

My daughter, Amber and my granddaughter, Arya

She assists with purchasing and shipping.

My daughter, Amber, she helps with customer service and shipping.

I hope you will give us a try!

Sincerely,

Beverley Jones, Owner

SouthwestAffinity.com has southwestern jewelry for all ages.